CLOCKY
My ROLES
During June to November 2023, as the sole designer, I worked for Clocky to redesign their website and store pages for Amazon, Shein, and Faire. I also provided branding assets such as marketing emails and promotional materials to align with business objectives.
SKILLS
E-Commerce
Website Design
Copywriting
E-commerce Store Design
UX Design
Email Marketing
Social Media Content
Print Design
When provided with limited product materials, I utilize minimalist aesthetic design to convey a high-tech product feel and composite the product images into various environments to enhance the lifestyle aspect.
DESIGN STRATEGY
Based on market data and user research, I found that pink and white products have the best sales, with the majority of buyers being young women. Therefore, I chose pink as the primary color and selected more images featuring female usage scenarios.
